[Light Time Banner Success Case] Mid-sized Housing Company
Experience overwhelming results! Achieved a customer acquisition cost of 13,000 yen for store reservations using "LINE".
We would like to introduce a case study of the implementation of the "Light Time Banner" for a mid-sized housing company. The company launched an official LINE account with the aim of maintaining continuous engagement with visitors and guiding those who requested materials or inquiries to visit the store. They started by encouraging customers to add them as friends at the store, but there were challenges in increasing the number of friends. By using LINE ads to increase friends and implementing a step-up campaign where customers could receive benefits for actions such as requesting materials, making reservations, and engaging in discussions, they successfully acquired new customers, increased store visits, and secured discussions with high-potential clients. [Case Overview] ■ Challenge: Started with in-store friend addition calls, but the number of friends did not increase significantly. ■ Results: Achieved a cost of 4,500 yen for acquiring material requests and 13,000 yen for acquiring store reservations. *For more details, please download the PDF or feel free to contact us.
- Company:イリスホールディングス
- Price:Other